When it comes to social media, on the surface it may look easier. But in reality, social media growth needs time and effort. Social media can be very important when it comes to generating leads, so if you are brave enough to handle it yourself we have put together “5 tips to improve your personal social media presence”. Let’s have a look.
5 Tips To Help Increase Your Social Media Presence
Some of the brands have blockbuster budgets, so the principles they have used to create an awesome social presence can be replicated by businesses of all sizes. So that’s why I am creating this tips that any brand can follow to get their social media presence off the ground, they are:
1.Use Consistent Photos, Headshots, and Logos
Across social media, it is essential for Brand consistency. You want to be easily recognized, so take time to create a consistent brand image across all networks and optimize your chosen photos according to each network’s specifications. There are much small business owners who leave up mismatched logos and photos which are blurry and improperly sized. So this carelessness causes unnecessary confusion for your customers and can make you seem unprofessional.
2. Talk to your Audience and Engage them
When you are posting on social media, talk to your audience and engage them because increasing your interactions on social media will give you more opportunity to grow and drive traffic to your pages. So every positive interaction increases the likelihood of a conversion and your audience will start mentioning you in their posts which will then make you visible to their network. This activity and mentions will help your SEO rankings.
3. “Show” Instead of “Tell”
We are drawn to visuals so that there has been a big shift from “tell” to “show” because social media has matured so have our audience too. The best example for image-based social networks like Instagram, snap chat and Pinterest. Utilize visuals wherever possible to share your message because users are more likely to engage with you if you post visual content.
4. Create an Editorial Calendar and Post Regularly
Social media editorial calendar not only helps you keep posts consistent and timely, but it also gives you a chance to develop an overarching and integrated content strategy.Engagement plays a major part and is trying to make sure you tick a lot of boxes in terms of descriptions and when to post, right? So let’s have look at how a content calendar can make the process much easier:
- Fine to tune each of your sites and posts without having to jump between sites.
- It helps to time your posts to maximize engagement and also constantly post in real time.
- Avoid repeating the same content over and over again.
5. Make the Most of Visual Content
Images are very important of social media content optimization and also visual content is a big deal. Visual social networking sites starting to rise through visual ranks. Videos also can be used to across all social channels, not just visuals. It can be used in a variety of ways.
So these all are simple and easy tips which you can make part of it to “Tips to improve your personal social media presence”. So hope you liked this article and find useful. Are there any questions or if you have any other suggestion and inquiries you can get in touch with me through the comments section.